Expression #1 of SELECT list is not in GROUP BY clause and contains nonaggregated column 'n.id' which is not functionally dependent on columns in GROUP BY clause; this is incompatible with sql_mode=only_full_group_by
Expression #1 of SELECT list is not in GROUP BY clause and contains nonaggregated column 'n.id' which is not functionally dependent on columns in GROUP BY clause; this is incompatible with sql_mode=only_full_group_by SOME FEATURES OF CUSTOMER RELATIONSHIP MANAGEMENT IN FINANCIAL INSTITUTIONS (eng.) - İTP Jurnalı
AZERBAIJAN NATIONAL ACADEMY OF SCIENCES
SOME FEATURES OF CUSTOMER RELATIONSHIP MANAGEMENT IN FINANCIAL INSTITUTIONS (eng.)
Aliyev A.G., Soltanmoradi A.T.

This article is devoted to customer relationship management systems (CRM-system). The importance of the research is substantiated and the purpose of the study is explained. The article reveals the essence of CRM-system and invstigates the motivating factors for the use of these technologies. It describes the CeRM-solution features and benefits of the CRM-system in the process of application for financial institutions e.g. banking sector. The recommendations on the effectiveness of decision-CRM-systems are presented. (p. 39-46)

Keywords:Customer Relationship Management, e-commerce, e-banking, e-marketing, banking, financial system, business information, CRM-strategy, CRM-solutions.
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